ROI-driven paid search optimization
Our relationship with you relies on getting results, and paid search marketing results are measured in return on investment (ROI). Every day, our primary focus is maximizing ROI by interpreting real data and creating campaigns that convert. This includes:
- Keyword and competitor research
- SKAGS (single keyword ad groups)
- Robust SEM strategy development
- Ad copy optimization
- Landing page creation & optimization
- Search engine retargeting
How our paid search marketing service can help grow your revenue
Strategic campaigns guided by quality data
A truly successful SEM campaign goes far beyond simply boosting impressions and clicks. Many agencies stop at just setting up your ads on Google, leaving your potential untapped and sales stagnant. But that approach falls short of unlocking your brand’s full growth potential.
The key to maximizing SEM performance is a sophisticated, data-driven strategy combined with relentless optimization. By fine-tuning every aspect of your campaign, we ensure not just more traffic, but the right traffic—leading to higher conversions and measurable business growth. Don’t settle for average results; partner with an agency that turns clicks into customers and maximizes your ROI.
What is included in our paid search marketing services?
When you partner with London Valley, you’ll gain access to our full range of paid SEM services. These services are designed to optimize every facet of your paid advertising, including:
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reporting
ad services
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PPC audit services
Elevate your business’s digital marketing success with our unparalleled PPC services. We understand that a meticulously optimized PPC campaign can be the cornerstone of your online advertising efforts, and that’s why our initial focus is to provide you with an exhaustive PPC audit tailored specifically to your business needs.
Our PPC audit dives deep into every critical aspect of your current campaign. We meticulously assess and evaluate each element to ensure nothing is overlooked. This includes keyword performance, ad copy effectiveness, landing page quality, budget allocation, and overall campaign structure. Our goal is to identify both strengths and areas for improvement with pinpoint accuracy.
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Remarketing services
Re-engage previous visitors to drive them back to your site and increase conversions. London Valley means you can seamlessly track the traffic to specific pages on your website and deliver targeted ads to users who have visited those pages. This type of retargeting applies to ad impressions, brand interactions, and much more. Our team is dedicated to assisting you in setting up the necessary tracking mechanisms and creating captivating remarketing ads that effectively nurture and convert your audience.
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Detailed Ad Reporting
Our detailed reporting illuminates what’s currently working well within your PPC strategy, highlighting successful tactics and effective keywords. More importantly, it will also identify the components that are underperforming or could be optimized for better results.
We don’t just stop at identifying the issues. Our report will also include strategic recommendations designed to enhance your PPC campaign’s performance. These suggestions will be tailored to align with your business goals and industry best practices, ensuring that your PPC efforts are not only efficient but also highly effective.
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Social media ad services
Google Ads is great, but it’s just one piece of the puzzle. Social media platforms offer incredible paid advertising options that you can’t afford to miss. With users spending over 35% of their internet time on social media, these platforms are goldmines for reaching your target audience.
Don’t miss out! Leverage the power of social media ads to boost your brand’s visibility, engage with your audience, and drive results. Ready to transform your advertising strategy? Let’s make it happen!
What makes our paid search management services so effective?
Match search intent at every touchpoint
Choosing the right keywords is just the beginning. Our expertise lies in aligning the search intent of your target keywords with precisely crafted ad copy, compelling CTAs, and optimized landing pages. This seamless alignment ensures that every click translates into meaningful ROI for your business.
Experienced PPC management
Results matter, and our track record speaks for itself. Our seasoned PPC managers bring years of experience across diverse industries, consistently driving successful campaigns. Our portfolio of satisfied clients is a testament to our ability to deliver outstanding results.
Data-Driven
Optimization
Our team leverages advanced analytics tools to continuously monitor and refine your campaigns. We identify trends, and make data-driven adjustments to ensure your ads perform at their best. This proactive approach allows us to maximize your ad spend and drive superior results.
“Numerique PPC service is light years ahead of the competition because of their intelligent, specialized and courteous account managers.”
Director of Marketing
Why paid search Ads can bring in the numbers
38%
of growth rate in brand awareness for businesses that start doing Search Ads
100%
of total clicks on search results page are Search Ads, serving as proof that a dependence on SEO alone limits your potential for more traffic and leads.
82%
of clicks on Search Ads are more likely to buy, making for better leads
FAQs about paid search management
Looking to learn more about paid search management for your business? Browse our FAQs:
Paid search is a digital marketing strategy that involves online ads that appear at the top of search engine results pages (SERPs). Paid search ads typically look similar to organic search listings but have a label that distinguishes them as ads.
With paid search management services, you can expect a dedicated team of experts who will meticulously review and analyze your campaigns, ensuring that they align with your business objectives. Through continuous optimization, they will fine-tune your advertisements to maximize their effectiveness, reaching the right audience at the right time.
When it comes to paid search ads, Google Ads serves as a prime example of how the process works. Google Ads allows advertisers to bid on specific keywords they want their ads to appear for. When a user conducts a search on Google, the platform uses various factors such as keywords, ad settings, bids, and ad quality score to determine which ads to display.
Paid search is a powerful addition to your marketing strategy for several key reasons. It offers valuable audience insights and allows for precise targeting, helping you reach your ideal customers based on their demographics and search intent. Paid search delivers quick results, driving immediate traffic and engagement. It also captures high-intent leads ready to convert, and it complements your organic search efforts by enhancing overall visibility. Leveraging these benefits helps businesses effectively target their audience, generate qualified leads, and improve online visibility and conversion rates.
