ROI-Driven paid search optimization
Our relationship with you relies on getting results, and paid search marketing results are measured in ROI. Each and every day, our primary focus is building ROI by interpreting real data and creating campaigns that convert. This includes:
- Keyword and competitor research
- SKAGS (single keyword ad groups)
- Negative keyword pruning
- Ad copy optimization
- Landing page creation & optimization
- Search engine retargeting
How our fractional CMO service can help grow your revenue
Exceptional results with tailored strategic solutions
A successful marketing department involves more than just running campaigns. Our fractional CMO service integrates strategic oversight with hands-on management, ensuring that every initiative aligns with your business objectives and drives real results. We help you move from strategy to execution, optimizing every aspect of your marketing efforts.
Real certified Google Ads professionals
Get a team of certified Google Adwords / SEM specialists who have a minimum of 2 years experience managing various SEM campaigns locally. We help you create the perfect combination of strategy and implementation to ensure we achieve your goals.
What is included in our fractional CMO service?
When you partner with London Valley, you’ll gain access to our full range of fractional CMO skillsets. This service is designed to optimize every facet of your marketing, including:
marketing plan
consulting
operations
KPI tracking
automations
marketing plan
Growth marketing plan
Developing a tailored, data-driven marketing plan focused on accelerating your business growth and achieving your strategic goals is at the core of our fractional CMO service. We begin by thoroughly analyzing your current market position, identifying opportunities, and understanding your target audience. Our experts then craft a comprehensive growth marketing plan that outlines actionable steps to enhance brand awareness, increase lead generation, and boost conversion rates. This plan is not just a static document; it evolves with your business, incorporating ongoing insights and adjustments to ensure continuous growth and adaptability in a dynamic market.
consulting
Strategic consulting
Receive expert guidance on your overall marketing strategy, ensuring alignment with your business objectives and market opportunities. Our strategic consulting services delve deep into your business model, competitive landscape, and industry trends. We work closely with your leadership team to identify key challenges and opportunities, providing actionable recommendations that drive impactful change. Whether you need to refine your value proposition, enter new markets, or enhance your customer engagement strategies, our seasoned consultants bring a wealth of experience and a fresh perspective to help you navigate the complexities of modern marketing.
operations
Marketing operations
Optimizing your marketing processes for efficiency and effectiveness, from campaign management to budget allocation, is essential for maximizing ROI. Our marketing operations services focus on streamlining workflows, enhancing collaboration, and implementing best practices across your marketing activities. We conduct a thorough audit of your current operations, identifying bottlenecks and inefficiencies. Based on this analysis, we develop and implement process improvements that enhance productivity, reduce costs, and ensure that your marketing efforts are aligned with your strategic goals. This holistic approach ensures that every aspect of your marketing operations contributes to your overall success.
KPI tracking
Integrated KPI tracking
Monitoring and analyzing key performance indicators across all marketing channels to ensure you’re meeting your targets and making informed decisions is crucial for sustained growth. Our integrated KPI tracking services provide you with a comprehensive dashboard that consolidates data from various sources, offering real-time insights into your marketing performance. We help you identify the most relevant KPIs for your business, set realistic targets, and develop a systematic approach to tracking and reporting. This transparency enables you to make data-driven decisions, quickly identify areas for improvement, and adjust your strategies to optimize results continually.
automations
CRM & marketing automations
Implementing cutting-edge marketing automation tools to streamline your workflows, enhance customer engagement, and drive conversions is a game-changer for modern businesses. Our marketing automation services focus on leveraging advanced technologies to automate repetitive tasks, personalize customer interactions, and improve lead nurturing processes. We assess your current technology stack, recommend the best automation tools for your needs, and manage the implementation process. By integrating these tools into your marketing strategy, we help you increase efficiency, reduce manual effort, and deliver a more consistent and engaging customer experience, ultimately driving higher conversion rates and customer loyalty.
What makes our fractional CMO service so effective?
Precision in Strategy Development
We craft customized marketing strategies and ensure all elements—creative, messaging, and channels—are optimized to maximize ROI.
Proven Track
Record
Our experienced fractional CMOs have successfully led marketing efforts across various industries, backed by a history of satisfied clients.
Exclusive Industry
Insights
Benefit from our deep industry knowledge and connections to stay ahead of market trends and drive your business forward.
“Numerique PPC service is light years ahead of the competition because of their intelligent, specialized and courteous account managers.”
Director of Marketing
The proof is in the numbers
Why paid search Ads can bring in the numbers
38%
of growth rate in brand awareness for businesses that start doing Search Ads
100%
of total clicks on search results page are Search Ads, serving as proof that a dependence on SEO alone limits your potential for more traffic and leads.
82%
of clicks on Search Ads are more likely to buy, making for better leads
FAQs about our fractional CMO service
Looking to learn more about a fractional CMO for your business? Browse our FAQs:
A fractional CMO (Chief Marketing Officer) is an experienced marketing executive who works with your company on a part-time or project basis. This approach allows you to access top-tier marketing expertise without the full-time cost of a senior executive. Our fractional CMOs integrate seamlessly with your existing team, providing strategic leadership, developing and implementing marketing plans, and driving growth. This flexible solution ensures that your business benefits from seasoned marketing leadership precisely when you need it, optimizing your marketing efforts and delivering significant ROI.
Our fractional CMO service begins with a thorough assessment of your current marketing strategies, goals, and challenges. We then match you with a CMO who has the expertise best suited to your industry and needs. This expert works closely with your team to develop and execute a customized marketing strategy, focusing on achieving your specific business objectives. Throughout our engagement, your fractional CMO will provide ongoing strategic guidance, manage marketing operations, and ensure that all initiatives are aligned with your growth targets. Regular performance reviews and adjustments ensure that your marketing remains agile and effective.
Partnering with a fractional CMO brings a wealth of benefits to your business. You can expect a significant enhancement in your marketing strategy, with clear, actionable plans that drive growth. Our fractional CMOs bring fresh perspectives and innovative ideas, ensuring your marketing efforts are cutting-edge and highly effective. You’ll benefit from improved marketing operations, efficient use of resources, and increased ROI. Additionally, the flexible nature of our service means you receive top-tier expertise precisely when you need it, without the overhead costs of a full-time executive. Ultimately, partnering with a fractional CMO means transforming your marketing into a powerful driver of business success.
A fractional CMO is particularly beneficial during times of transition, such as when your business is scaling, entering new markets, or undergoing a rebranding. It’s also ideal for companies that need senior marketing leadership but cannot justify the expense of a full-time CMO. If your business is experiencing stagnant growth, struggling with marketing strategy, or needs to optimize marketing operations, a fractional CMO provides the expertise and strategic oversight to overcome these challenges. By bringing in a seasoned marketing leader on a flexible basis, you ensure that your marketing efforts are expertly guided and aligned with your business goals, driving measurable results.
